Opinion Front ABOVE Take Over by Andrés Reisinger (2023) swathed buildings across five cities in soft pinks ‘Pastels, with their soft and delicate hues, evoke a sense of nostalgia, tranquillity and whimsy’ Autumn 2023 Looking at the other side of where backlit tones are moving from the digital to influence the physical are pastels, in particular tones such as Pantone Lavendula 15-3620 and pink shade Lilac Sachet 14-2710. These two colours are predominant in the work of pioneering digital artists such as Barcelonabased Andrés Reisinger, the founder of the eponymous studio Reisinger, who rose to fame on social media. His hyper-stylised visuals and futuristic landscapes have gained popularity on Instagram in particular. Keeping colours such as pink a hot trend despite it being a trending tone for several years, Reisinger has pushed the boundaries of colour and design by reimagining major cities with fluffy pink drapes, taking his followers into surreal natural landscapes and even dabbling in architecture by creating a winter home in the metaverse. Pastels, with their soft and delicate hues, evoke a sense of nostalgia, tranquillity and whimsy. Pantone Lavendula and Lilac Sachet embody these qualities, and their popularity in digital art further extends their influence into a physical design. By incorporating these pastel tones, designers can create visually soothing and harmonious compositions that resonate with contemporary design aesthetics. Looking forward, these transitions will continue to evolve. Coral and apricot tones are starting to emerge, blending the aspects of the pinks and oranges such as Pantone Fusion Coral 161543. With its energetic and lively character, Fusion Coral has already set a precedent for the popularity of coral shades. This particular colour has garnered attention and recognition in the design world, and its influence is likely to continue to grow, and perhaps something we’ll see more of during Milan Design Week 2024. 27