The European Business Review empowering communication globally
JANUARY – FEBRUARY 2024
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ARTIFICIAL INTELLIGENCE Introducing the Concept of Artificial Integrity: The Path for the Future of AI Hamilton Mann
The Path towards Trustworthy AI is no Tech but a Human Intelligence Test Hamilton Mann
Enhancing Operating Models’ Artificial Intelligence Quotient (AIQ) Hamilton Mann
Getting Closer to Machines with Mindful Steps Robb Wilson
The Key Success Factors of a Powerful AI Factory Jacques Bughin
2024: What is the Near Future of Generative AI? Jacques Bughin
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AI AND ETHICS Why the Ethical Use of AI Matters for Your Career Jack McGuire, David De Cremer, Leander De Schutter, and Yorck Hesselbarth
BUSINESS INNOVATION Edge Computing in Europe: A Key Driver of Business Innovation Ram Ramalingam, Teresa Tung, Nitu Kaushal, and Shalabh Kumar Singh
INNOVATION Innovation, the art of abolishing distance: Building the ATTRACT DeepTech Ecosystem Hervé Legenvre
STRATEGY AND MANAGEMENT Why We Need a Resolution Revolution David Liddle
PSYCHOLOGY The Passive-Aggressive Individual Adrian Furnham
HR TRENDS Revisiting HR Challenges at the Dawn of 2024 Dr. Pedro Cesar Martínez Moran and Dr. Simon L. Dolan
Production Accounts: Lynn Moses. Head of Design and Production: Kimberly Barrera. Production & Design: Jenya Shliepova Editors: Elenora Elroy, David Lean. International Media Editors: Ariane Cornejo, Maria Carmela Matibag. Editorial and Marketing: Pamela Martinez, Mary Celu Aratas. Digital Content: Angela Lebrino. Print Strategy: Stefan Newhart. Group Managing Editor: Jane Liu. Editor in Chief: The European Business Review Publishing Oscar Daniel. READERS PLEASE NOTE: The views expressed in articles are the authors’ and not necessarily those of The European Business Review. Authors may have consulting or other business relationships with the companies they discuss. The European Business Review: 3 - 7 Sunnyhill Road, London SW16 2UG, Tel +44 (0)20 3598 5088, Fax +44 (0)20 7000 1252, info@europeanbusinessreview.com, www.europeanbusinessreview.com No part of this publication may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopy, recording, or any information storage and retrieval system, without written permission. Copyright © 2024 EBR Media Ltd.All rights reserved. ISSN 1754-5501
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