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Mon, 20 Sep 2010

Apollo is the first art collector magazine in the App Store

London, 20th September 2010, Apollo, the official magazine for art collectors, is launched as an iPad app by Oscar Humphries.

Oscar Humphries has released Apollo magazine as an iPad app, following his appointment as editor earlier this year. Oscar was previously contributing editor of The Spectator and the launch editor of The Spectator Australia.

The freemium app was developed by Exact Editions, the London-based digital publishing company, which also produced The Spectator app back in September 2009.

The apps can be downloaded for free with some open access content and the opportunity to upgrade to the full version for a 30-day subscription. Both print and digital subscribers to Apollo can use Shared Access Codes to access the app for free.

Daryl Rayner, Managing Director at Exact Editions believes the app will “be an invaluable resource for on-the-move art collectors. The full-page photographic images in the September issue look stunning on the iPad. It’s great to see Greek and Roman antiquities mixing with Grayson Perry contemporaries in the app store.”

You can find the app in the App store here http://bit.ly/apolloapp

About Exact Editions

Exact Editions is one of the leading pioneers of the ‘freemium’ model in digital publishing, allowing users to get a feel for an app before paying for it. Since 2005, Exact Editions has also been providing online digital editions of hundreds of titles to individuals and institutions world-wide from its office in London.

About Apollo

Founded in 1925, Apollo is one of the world’s oldest and most highly respected magazines on the visual arts. Published monthly, it offers the greatest editorial diversity of any art magazine - covering everything from antiquities to contemporary work. Consistently regarded as the most prestigious and authoritative of all art magazines, Apollo is the media partner of choice for an impressive list of museums and institutions.


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