LONDON, 19th April 2018
Digital publishing company Exact Editions has renewed its ABC (Audit Bureau of Circulations) accreditation for the sixth time since 2012. Exact Editions offers a range of digital solutions for publishers, enabling sales across web, iOS and Android platforms, placing special emphasis on institutional sales and working with high-quality titles to offer expansive searchable archives.
ABC, the industry body for media measurement, provide independently verified circulation figures for publications, facilitating publishers selling advertising space across titles. As an ABC Associate, Exact Editions demonstrates that reporting on sales across its platforms meets industry-agreed standards, as verified and accredited by ABC.
Exact Editions’ ABC accreditation allows each publishing partner easily accessible ABC-verified reports on their digital circulation numbers. The ABC reports on circulation figures are integrated into the Exact Editions publisher portal, and are downloadable at the click of a button. Having accurate figures for circulation is crucial for publishers partaking in advertising and marketing negotiations, particularly with the rise of digital readerships.
Jan Pitt, Commercial Director at ABC, commented:
“I’m delighted that Exact Editions remains committed to having its processes and reports certified by ABC. I’ve no doubt the enhanced trust and transparency that comes from ABC accreditation will continue to bring benefit to the publishers using its platform.”
Daryl Rayner, Managing Director of Exact Editions said:
“Being ABC accredited and offering relevant reports on readership is valuable for our publishing partners. We are delighted to be able to offer the most up to date, accurate, and independently verified reader figures for publishers.”