LONDON 14th November 2014
To mark the launch of the EFG London Jazz Festival, Jazzwise magazine is offering free access to the iOS Newsstand app across the festival’s location on London’s Southbank.
Using Exact Editions unique ByPlace™ technology, any iPad or iPhone user can download the Jazzwise Newsstand app, and instantly gain access to Jazz reviews and news, including the EFG London Jazz Festival Special in the November 2014 issue.
The EFG London Jazz Festival starts today, Friday 14th November, and runs until Sunday 23rd November; throughout this period, festival goers will be able to browse and download unlimited content including the current issue and an archive of past editions going back to 2008. Each issue of the magazine can be synced to the device to read offline, each article can be shared via social media, and the entire archive can be searched using Exact Editions advanced search feature.
Throughout the festival, featuring performances by Jazz artists such as Abdullah Ibrahim, John Surman and Robert Glasper, anyone with an iPad or iPhone will be able to research and share information about the concert and artist via the Jazzwise app.
You can download the Jazzwise app from the App Store, here -
The Jazzwise app will be freely available at the following locations at the Southbank Centre -
Royal Festival Hall
Queen Elizabeth Hall
Jon Newey, Editor and Publisher of Jazzwise said about the offer: “This promotion and the ByPlace technology, means that we are able to interact with potential subscribers in an innovative and highly targeted way. It is an exciting way to be able to connect with Jazz fans, and win subscribers.”
Daryl Rayner, Managing Director of Exact Editions said: “The ByPlace technology is highly effective, in being the only method to target large numbers of iPad Newsstand readers, based on their location. Jazzwise and The EFG London Jazz Festival demonstrate the perfect way in which magazines can use ByPlace to promote their publication.”